Fostering Growth for Women’s Health: Brand refresh and social upgrade for a women only gym

EveFit is an exclusive gym that make Women’s Health, Fitness, and Mental Health a priority. Known for it’s club-like environment, high energy classes, and many women’s only events, EveFit was looking for their branding to match their energy. A logo had already existed for the gym, but wanted their brand style to be easily applicable to flyers and social media posts as they were being updated by office staff.

Our role in this project was to refresh the overall branding of EveFit+—the goal of the brand is to create and promote a feel-good, fun, and inspired environment for Women’s health and fitness. Because of this, it was very important to make the branding feel complete and inspiring.

By rebranding, we were able to create a branding and image style that very much encapsulated the club-like feel EveFit+ was aiming for throughout their branding and social media presence.